Posts by leocelis

Targeted Ads

In today’s ad tech world, Targeted Ads can help to save a country’s economy. They can also risk users’ privacy: the more personal data the […]

leocelis 12/26/20 Privacy

Brand Equity

I’ve had the chance to monitor ad campaigns for world-known brands like Visa and Mastercard. One thing that caught my attention is that […]

leocelis 12/19/20 Branding