Search results for fraud

Fake websites, real money

Before social media exists, advertisers used ad exchange networks to promote ads on different websites. Some of those websites are […]

Cybersecurity 03/11/19

Digital ad spend will represent the majority of the Ad spend. Programmatic (display) spend is decreasing (ad fraud maybe?.) Mobile […]

Ad Tech 02/24/19

It is funny that marketers had to join the word performance with marketing. Like if marketing by definition was not […]

Ad Tech 01/28/19

A startup in stealth mode with no clients doesn’t need an ad analytics software. If it is a B2B companies […]

Ad Tech 01/08/19

When your company is advertising on Google, it is paying for attention. Since attention can be faked in the digital […]

Ad Tech 12/28/18

Duopoly is an economic term used when two companies own a majority of the market. If you look at last […]

Ad Tech 12/27/18

Each dollar you spend on a Facebook Ads is not being used to reach the people you want. A fake […]

Ad Tech 12/22/18

Have you ever received a “led car bulbs” related comment on your blog? You could stop this by adding a captcha […]

Ad Tech 12/20/18

Let’s Upgrade Advertising in the AI Age Let’s dive into an exciting journey as we shake up the Advertising space […]

0 Comments 08/12/18

What is ads.txt? Think about it as your whitelist: the companies you authorize to advertise your products or services. Here […]