Consumers are zombies. That’s the central theme in the game “Night of the consumers.”

It is a scary time for people in the retail space. The game is capturing that feeling.

The D2C, digitally native brands are in their prime time, and they are all Ad Tech-savvy.

With users canceling online subscriptions and retargeting broken, ad channels with first-party data (like Google or Facebook) will see a spike in revenue.

If you are afraid of going outside and want to protect your privacy, the only way to survive as a retail business is to invest in your loyalty, and your willingness to invite your friends.

Did you like this post? Subscribe for FREE

Powered by MailChimp

leocelis

Hi! My name is Leo Celis. I’m an entrepreneur and Python developer specialized in Ad Tech and MarTech.

read more