Client libraries Unless you are in the business of building client libraries for Ads API (and I don’t know anyone who actually […] 0 Comments Main 08/05/18
Copy ads.txt to /mywebsite What is ads.txt? Think about it as your whitelist: the companies you authorize to advertise your products or services. Here […] Main 08/03/18
20 years of interruption In the mid-90s my grandfather bought a 486DX2 computer. You could perfectly run Windows 95 and Internet Explorer. Around the […] 0 Comments Main 07/31/18
Integrating with an Ads API? Watch over these 3 things Ads API are very similar. Platforms might be different, but their Ads API objects model are the same, or they […] 0 Comments Main 07/30/18
People will buy anything That’s not true, not anymore. Especially now that people have so many options, so many ways to research what’s being […] 0 Comments Main 07/29/18
More Transparent Facebook Ads Have you ever wanted to see the Ads your competitors are running on Facebook? On April 6th, 2018, Facebook decided […] Main 07/11/18
Buying vs. Building Pixels My first task in the Ad Tech world was to upgrade a PHP-spaghetti like tracking pixel. It was a fantastic […] 0 Comments Main 06/26/18
CPA vs. K-factor Ads don’t work. Yes, they might be working for you now, but in the long run, they won’t work. Think […] Main 06/16/18
#adtech Would you trust your advertising agency if they don’t know about GDPR? Would you see more valuable a software engineer […] 0 Comments Main 05/24/18
How high can you jump? The correct answer is: you don’t know. Unless you are a basketball player, odds are you don’t know how high […] 0 Comments Main 05/07/18