Coronavirus Ads “This is a key time to focus on long-term brand building as opposed to short-term activations” Ad Tech Execs Weigh […] Main 04/24/20
Runbooks Fully automating your daily operations is a moving target. No matter how great is your P&E team, they will always […] Main 04/23/20
Work from Home Backpack Working remotely tips are in hot demand these days. While there are many posts popping up about the subject, I […] Main 04/20/20
Periodic Table of SEO Factors For the past few months, I’ve been checking marketing/advertising sites and collecting what the most shared links are. First in […] Main 04/17/20
Ad blockers are sad Two of my friends told me that my blog was broken. They tried it in their browsers, and the stylesheet […] Main 04/16/20
The challenges of working remotely I’ve been working remotely since 2007. Working remote doesn’t mean working from home exclusively, although, in the current world’s circumstances, […] Main 04/15/20
Coronavirus and Ad Tech “(…) you can still roughly pay the same amount per click, but the cost per conversion has been going up […] Main 04/14/20
Night of the consumers Consumers are zombies. That’s the central theme in the game “Night of the consumers.” It is a scary time for […] Main 04/13/20
Story points don’t work We’ve been riding the agile wave for too long. Let’s face it: story points don’t work. In every single dev […] Main 04/03/20
War rooms “(…) war rooms are spaces where key people get together to solve a difficult problem” What Is an “IT War Room”? […] Main 04/02/20