The top 8 MarTech terms you need to know Automate your marketing with a DMH. Advertise via a DSP. Track user events in a DMP. Use a CDP to […] Main 04/20/19
Real-Time Marketing is not Real-Time spamming Real-Time marketing is not a term we often heard anymore. With the advances in big data and machine learning the […] Main 04/18/19
How to Install WordPress in 2019 Long gone are the days when you needed to manually install MySQL server, Apache web server, PHP module, download the […] Main 04/17/19
Can you use Natural Language Processing in your business? Human language is a form of unstructured data. Machines communicate using structured data (that’s why Googlebot likes well-defined HTML pages.) […] Main 04/16/19
How to handle big data in Excel? The short answer is: you can’t. By definition, big data and excel are opposites. Big data is defined as “(…) […] Main 04/15/19
Why should you care about Branding? Creating brand awareness is often seen as pointless vanity exercise. Simply put, branding is the sum of the experiences between […] Main 04/14/19
Is your website down? Never miss it with these 3 free website checkers We are hardwired to hope for the best. We don’t consider bad things could happen, and we trust that a […] Main 04/13/19
Taking your first step with Instagram Ads Why do you need to advertise on Instagram? With some many channels already: Google, Facebook, Twitter, Pinterest, Amazon, and the […] Main 04/12/19
A no-so quick guide on how to optimize Facebook Ads Facebook Ads Manager offers you so many ways to optimize your ads, so many ways to visualize the data, that […] Main 04/12/19
Data quality: why are you collecting so much data? The simple answer is: because we can and because it is cheap. Since the 90s and the dynamic web pages, […] Main 04/11/19