Leo Celis Blog

20 years of interruption

In the mid-90s my grandfather bought a 486DX2 computer. You could perfectly run Windows 95 and Internet Explorer. Around the […]

Ads API are very similar. Platforms might be different, but their Ads API objects model are the same, or they […]

That’s not true, not anymore. Especially now that people have so many options, so many ways to research what’s being […]

Have you ever wanted to see the Ads your competitors are running on Facebook? On April 6th, 2018, Facebook decided […]

My first task in the Ad Tech world was to upgrade a PHP-spaghetti like tracking pixel. It was a fantastic […]

Ads don’t work. Yes, they might be working for you now, but in the long run, they won’t work. Think […]

Ad Tech 06/16/18

Would you trust your advertising agency if they don’t know about GDPR? Would you see more valuable a software engineer […]

The correct answer is: you don’t know. Unless you are a basketball player, odds are you don’t know how high […]

If you are one of the few lucky ones that successfully ported your legacy monolithic application to a microservices architecture, […]

One recurrent question I get from engineers candidates I interview is: how is it to work remotely? You might tend […]